Tuesday, February 22, 2011

Marketing Manager (CRM)

Marketing Manager (CRM)Location:Hemel Hempstead , Hertfordshire Salary:£35000.00 - £40000.00 per annumDate posted:21/02/2011 16:59Job type:PermanentCompany:TateContact:TateRef:Totaljobs/79682Job ID:49868363Marketing Manager (CRM)
Hemel Hempstead
£35,000 - £40,000

Our client in Hemel Hempstead is looking to recruit an experienced Customer Relationship Marketing Manager.

The successful candidate will have experience in data marketing, CRM and email marketing, ideally at management level and experience in project management.

The role will be strongly results orientated and includes responsibility for planning, management and delivery of CRM campaigns, selection and management of data and creative input, comprehensive and timely measurement and make recommendations for improving effectiveness and reducing costs.

Key responsibilities:
- Developing and Creating the CRM strategy
- Planning ahead of activity that is required to meet sales flows
- Exploring purchase history to improve and understand customer base
- Measurement and reporting of the campaigns - Recommending changes to maximise ROI
- Coordinate budget

Key Skills:
- Excellent communications and interpersonal skills
- Experience in implementation of a successful CRM strategy
- Proven track recording effective online and offline cross-sell and up-sell
- Strong project management skill
- Knowledge of data and print production processes

This is an excellent opportunity to join a successful marketing team in Hemel Hempstead.

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